13 Wham News:

Penfield, N.Y. — A fire left Wilbert's Premium Auto Parts on Salt Road a total loss Saturday, according to firefighters.
The blaze was reported around 10:55 a.m. after a passing driver noticed heavy smoke billowing from the building.
Firefighters arrived to find smoke emanating from the back of the building and flames in the attic.
Their efforts were hampered by challenging weather conditions, including a frozen fire hydrant nearby, according to Assistant Chief Steve Kozak from the Webster Volunteer Fire Department.
"We weren't making headway, the weather was working against us and we needed more resources out here so we bumped up the alarm to get as many resources out here to put out the fire."
The fire was escalated to a fourth alarm, drawing additional resources from surrounding areas, including Wayne County.
"The hydrants do freeze, and that's why we have to always have a contingency plan. We're very good at that. Plan A, Plan B, Plan C," Kozak said. "So as soon as the hydrant was closed, we had a Plan B in place and were able to resolve the issue and establish a primary water supply with the hydrant."
No injuries were reported.
Attempts to reach the owners of Wilbert's Auto Parts for comment have been unsuccessful.

News 10:

WEBSTER, N.Y. – Crews battled a blaze on Salt Road at Wilbert’s Premium Auto Parts of Webster.
The building which housed the auto parts was destroyed. No one was in the building at the time, and no one was hurt.
There was no structural damage to the main building.
A four-alarm fire was called because of frozen fire hydrants.
Salt Road was closed between Plank and State Roads.
The cause of the fire is under investigation.

WROC Rochester First:

WEBSTER, N.Y. (WROC) – A portion of Wilbert’s Premium Auto Parts on Salt Road was destroyed in a 4-alarm fire Saturday morning, officials confirmed to News 8.
According to the Assistant Fire Chief of the Webster Volunteer Fire Department, crews were called to the scene just before 11 a.m. by a passerby who reported smoke from the building. The fire was discovered by crews in the attic of the large auto parts building, making things difficult for firefighters.
Crews worked for hours in the bitter cold, officials said. The hydrant needed for the job had even frozen over.
“We did have trouble establishing a water supply, there was an issue with the hydrant – took us another couple of minutes to establish a water supply, but that also was another reason for the multiple alarms,” said Steve Kozak, Assistant Chief of the Webster Fire District.
Kozak told News 8 that at one point, the roof of the building housing the fire had collapsed. Multiple crews responded, including at least one from Wayne County.
“A big thank you goes out to all of our neighbors. We needed them today, and they responded immediately and helped us succeed in extinguishing this fire and protecting the main building. So again, to all of our neighbors, a big, huge thank you because we were successful because of them,” Kozak said.
Kozak told News 8 that ensuring the main building wasn’t impacted by the fire remained a priority. According to Kozak, while the auto parts building was rendered a total loss, the main building and the surrounding property only had smoke damage.
As crews worked the fire, residents nearby could see a thick cloud of black smoke hovering over Salt Road.

Democrat & Chronicle:

Crews from the Webster Fire Department battled a four-alarm fire on Saturday at Wilbert’s Premium Auto Parts on Salt Road in Webster, fire officials said.
Wilbert's Premium Auto Parts is located at 1272 Salt Road, between State Road and Plank Road in Webster.
In addition to the auto parts shop, Wilbert's is known for its Christmas Tree Farm, which has been selling trees for more than four decades.